Literacy Newfoundland and Labrador

MailChimp - easy, flexible, and free!

Resources | Posted: January 17, 2012

AlphaPlus recently had a great write-up on the benefits of using MailChimp for email campaigns. Literacy NL began using MailChimp last fall, and we can't say enough good things about it. But don't take our word for it - sign-up for free!

MailChimp is free for anyone with under 2000 subscribers, and who send less than 12,000 emails per month. However, the free version is branded with a MailChimp logo. If you'd like to remove that logo, or if you send a lot of emails, MailChimp has a flexible pricing plan to fit your needs.

One of the greatest things MailChimp has to offer is its tracking suite. Many organizations send out mass emails and simply hope that people are reading them. MailChimp has many tools that will let you track everything from who opens the email to what subject line works best. This alone is worth giving MailChimp a look.

The AlphaPlus article can be found HERE.

HERE is some additional information straight from the MailChimp team.

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This project is funded by the Government of Canada’s Office of Literacy and Essential Skills.